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Brian North

Brian North

Sports Director/Anchor

Brian has worked at WCTI since September of 1998. He was hired as the sports director and added news anchor to his duties in January of 2008.

Brian is married to Jennifer and they have two daughters who he is trying to make into professional golfers as part of his retirement plan.

It’s the people of Eastern North Carolina that makes this place special, and Brian enjoys listening to their stories and then telling those stories to you. He is pretty good at finding the best local places to eat and can give you some good recommendations. He also has a passion for getting news and information to people when they need it most. His goal is to always be fair and maybe have a little fun along the way.

When it comes to sports, Brian has some great memories in ENC, more than we can put on this page. He says his best times have been watching and getting to know student-athletes as they grow and maximize their potential. Some go on to have success as college athletes, some go to the professional ranks, but covering their journey no matter where it leads, then reminiscing about it, is the best part.

Some of the most memorable events he has covered include the Carolina Panthers in two Super Bowls (SB 38 in Houston & SB 50 in San Francisco), covering the Carolina Hurricanes Stanley Cup Championship in 2006, the Little League World Series in 2017, several NCAA Basketball Final Fours, decades of ACC Basketball Tournaments, lots of college bowl games, baseball regionals and super regionals, multiple U.S. Open Golf Tournaments in NC, several Daytona 500s (including the tragic day Dale Earnhardt died on the track), and a heavyweight boxing championship in Madison Square Garden. Brian still gets chills thinking about standing on the edge of the 18th green at Pinehurst in 1999 and watching Payne Stewart hit the putt on the final hole to win the U.S. Open. And covering the ECU football team as they rallied in the 2nd half to upset Miami in Raleigh while all of eastern North Carolina was dealing with the flooding from Hurricane Floyd.

Brian was born and raised in upstate New York. He grew up on a dairy farm in the town of Hartford. When he wasn’t milking cows and driving tractors, he played soccer, basketball, and baseball (his school was too small to have football) and participated in every extracurricular activity, because that’s what you do in a small town. Brian then attended James Madison University where he majored in communications with a concentration in coaching in broadcasting and a minor in coaching He graduated with honors in 1992.

Brian's first job in television was at WHSV in Harrisonburg, Va. He was the weekend sports anchor and sports reporter from 1992-1998. He also hosted and produced the VMI Sports Magazine from 1994-1997.